Tweetlantis, 2012

In March, I worked with Lou Acresti and the creative duo Beak Labs to develop a real-time visualization of Twitter use during SXSW for #FEED, an exhibit presented by Samsung Mobile and Twitter at AMOA-Arthouse.


"A #romance is born"  --Time


"The event changed the way most people see art by transforming it into an interactive experience and joining it with real-time trending topics.”  --WebProNews


"Twitter's #FEED space with fantastic digital representations of the company's traffic. The number of parties was as staggering as the length of lines to get in some of them."  --Billboard


Press: Forbes MagazineTwitter | Samsung MobileLearned Evolution


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The installation, called Tweetlantis, involved a 20' projection of an imagined, subaqueous Austin. Glowing sea creatures represented top-trending Twitter hashtags coming from SXSW attendees; the fish changed in size and activity based on rising and falling trends. The virtual aquarium and its sidebar allowed viewers to instantly see what the 500,000 SXSW attendees were talking most about. Viewers could also interact with the installation by tweeting with the hashtag #FEEDtheFish, resulting in their Twitter username drifting from the top of the screen like fish food, to be eaten by a swarming school of fish. This feature was so popular that #FEEDtheFish ultimately became a top-trending hashtag from Twitter users at the festival, and was visible on the installation. 


This installation was coded by Louis Acresti and myself in Processing, using mobile and search analytics software from our partners Sonic Notify and Topsy. The project was lead by Lee Billington and Lisa Kaselak of Beak Labs. Artwork by Ryan Ayers

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